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There is an article about this company on the TPA-project web site. The logo has a couple of minor variations, shown there.

The second example was posted in the Saar during the period in which it was administered by France and the UK under a League of Nations mandate from 1920 to 1935. An inordinate number of different postage stamps and variants were produced during this period.

The Novitas logo
I called it Star with letter N inside but this is not fully correct as Adolf Kugler found out.

I should have looked more closely. The star is formed (in a classical way) by two triangles, one of it simply turned upside down. Inside we see not only a letter “N” but a combination of a front portion of the let-
ter N which stood for “Neuheiten” (novelties) and the other half of a letter V for “Vertrieb” (sales/marketing company). This was also the first name registered: Neuheiten-Vertrieb “Novitas”. Mr. Kugler believes that the above illustrated first Novitas logo was used exclusively until the firm was con-
verted into a “GmbH” (Ltd) in 1909, then to be replaced by the
“Double N logo” (see ill). However, this logo appears already on below illustrated card p/u Dec 1906.

'Novitas' Neuheiten - Vertrieb Oscar Heiermann, Berlin (NN)

There is an article about this company on the TPA-project web site. The logo has a couple of minor variations, shown there.

The second example was posted in the Saar during the period in which it was administered by France and the UK under a League of Nations mandate from 1920 to 1935. An inordinate number of different postage stamps and variants were produced during this period.

The Novitas logo
I called it Star with letter N inside but this is not fully correct as Adolf Kugler found out.

I should have looked more closely. The star is formed (in a classical way) by two triangles, one of it simply turned upside down. Inside we see not only a letter “N” but a combination of a front portion of the let-
ter N which stood for “Neuheiten” (novelties) and the other half of a letter V for “Vertrieb” (sales/marketing company). This was also the first name registered: Neuheiten-Vertrieb “Novitas”. Mr. Kugler believes that the above illustrated first Novitas logo was used exclusively until the firm was con-
verted into a “GmbH” (Ltd) in 1909, then to be replaced by the
“Double N logo” (see ill). However, this logo appears already on below illustrated card p/u Dec 1906.